Mastering the Lazy Way

Learn the Google Cloud stack: BigQuery, Data Studio, Sheets, Supermetrics and more.

wtf is dbt

bigquery

WTF is dbt?
The best way to run, test and document your SQL models
customer retention modeling

bigquery

Modeling Customer Retention in BigQuery SQL
A flexible pattern for calculating SaaS or Ecommerce retention / rebuy rates over any time period.
advanced shopify reports

bigquery

5 Advanced Shopify Reports in BigQuery
How we analyze retention, cohorts and buyer segments in BigQuery.
bigquery for agencies

bigquery

How to Automate Your Agency with Google BigQuery
A new look at agency automation through the lense of Google BigQuery.